WRAP has a new plan to reduce food waste in London. The UK charity has long been at the forefront of the fight against food waste by creating and implementing food waste reduction strategies that have been adopted by countless organizations and businesses. However, their new plan is innovative in its intention to combine food waste reduction, promote food recycling while encouraging healthy eating. TRiFOCUL, or Transforming City FOod hAbits for Life, is a £3.2 million project that will begin this September and will run for three years. WRAP hopes to prevent food waste and encourage healthy eating by influencing consumer behaviour and attitudes towards food preparation and purchasing. TRiFOCUL will use a variety of techniques to reach the public, including events, advertising and direct communication with residents.
Image via The Grocer
Londoners waste about 900 000 tonnes of food each year, about 540 000 tonnes of which is avoidable. With this new initiative, WRAP hopes to help Londoners save around £330 million worth of food yearly.
“We want to help Londoners consume food more sustainably, save money and get a bit healthier by doing it, and then use their food recycling services more effectively” said Antony Buchan, Head of Programme at Resource London. “TRiFOCAL will build on the work we’ve done with Recycle for London and the Little Wins Love Food Hate Waste campaign. It delivers an exciting new chapter in making the capital greener.”
Read more about the TRiFOCUL initiative on the WRAP website here.
The latest food waste reduction strategy to come out of Montreal is a grocery store that aims to operate on a “zero-waste” policy. Located in the Rosemont area, Méga Vrac sells food in bulk and does not offer any products that are packaged. Instead, the store asks that customers bring their own containers to fill with purchases.
Image: The Canadian Grocer
Food packaging is a major contributor to waste, as food it often sold in packages that are too large for people to consume. However, with stores such as Méga Vrac, customers can choose the amount they need while avoiding excess packaging that food is usually found in.
Previously, the store was not zero-waste but co-owner, Ahlem Belkheir said she was inspired to transform it because her customers were already bringing in their own containers. She saw an opportunity for change as she realized the demand for zero-waste existed. Belkheir also is focussing on preventing waste at its source by bringing their own barrels and containers to their suppliers.
Belkheir told The Canadian Grocer that she is not wary of competing zero-waste stores, because she believes everyone – including other grocery stores – should be working towards reducing waste as well. “Our lives should become zero waste.”
Read more about Méga Vrac here.
Copenhagen has introduced a new, mandatory system of household food waste separation. By providing all households, regardless of size or location, with a bucket and biodegradable bags, the city hopes to reduces the amount of food that ends up in landfills. Previously, participation in food waste separation was voluntary and residences were not provided with buckets or bags.
The separated food waste will be collected by city workers and processed at a biogas plant. The byproduct will then be used as fertilizer on farmer’s fields. City officials are confident that the new plan will be readily accepted among Copenhagen residences, as Danish people are already very environmentally aware. Many people separate food waste already without any forceful regulations.
Morten Kabell, the city’s deputy mayor for technical and environmental issues, told Danish news site CPH Post that “Copenhageners are very good at taking responsibility for the environment and climate. We see that with all the people riding their bicycles to work in the wind and rain. So I think we can get a lot of Copenhageners to sort more of their waste if we make it simple and manageable for them.”
You can read more on the new policy here.