Former president of Trader Joe’s, Dough Rauch, has opened a groundbreaking new type of grocery store: a non-profit model that tackles food insecurity, reduces food waste, and promotes good nutrition. The Daily Table store opened June 4, after managing to pass the hurdles of non-profit approval and convincing authorities that wasted food can be safe and nutritious food. The shop is located in the low income community of Dorchester, Massachusetts, and provides access to healthy food at very low prices.
This new initiative is a major departure from more traditional food charities. It is strongly committed to providing nutritious meals that can compete with fast food in its price and convenience. At the same time the retailer is committed to preventing food waste by collecting donated food and selling it fresh or transforming it into ready-to-eat meals.The shop is challenging cheap, unhealthy calories in a way that is financially and environmentally sustainable while ensuring the health and dignity of its patrons. There are many non-profits that serve rescued food, but the distinction here is that Daily Table allows customers a choice – they are not simply recipients. Being in a retail space enables Daily table to be grounded in the community, provide employment and training, as well as make money to cover costs. I’m excited to see how this project will fare as it employs it’s innovative approach to food waste, nutrition, and food insecurity.